During this summer I've made an exhibition in an adorable boutique in Birkastan, Stockholm city centre, called "Plezuro":
Plezuro is a small and cozy boutique started in 2007 by Johanna Westin. I've asked her to tell me the story of this enchanting shop...
..."We carefully pick out lovely vintage garments and unique treasures for you to love and keep a long time. Over 60 different brands are represented in the store, many of the designers and artists are recently or not yet established and a lot of the products are one-offs. We also run a webshop since 2007 and our products are spread all over the world.
We believe in long-term fashion. We like to inspire our customers in loving what they wear, play with their style and feeling good within themselves. We want you to feel the best in our clothes and jewelries and hope them will bring you a lot of nice moments and compliments.
Since 2012 we design an own line that is sold in our own store and online shop and also in other small stores around Sweden.
We mix our clothes with exhibitions, theater and concerts. We like everything that is creative".